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Typographic Hero

Oversized, staggered typography on a vivid vermilion canvas.

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Make it yours.

Install the editable source and its dependencies into your React + Tailwind project.

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pnpm dlx shadcn@4.0.8 add http://localhost:3000/r/typographic-hero.json

Use it

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"use client";
import { TypographicHero } from "@/components/jez-ui/blocks/typographic-hero";

export default function Example() {
  return (
    <>
      <TypographicHero />
    </>
  );
}

Compose your own

These styled parts are included in the same install. Use children to build your layout; add className only when you want an override.

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"use client";
import {
  TypographicHero,
  TypographicHeroMasthead,
  TypographicHeroBrand,
  TypographicHeroMeta,
  TypographicHeroIntro,
} from "@/components/jez-ui/blocks/typographic-hero";

export default function Example() {
  return (
    <TypographicHero>
      <TypographicHeroMasthead>
        <TypographicHeroBrand />
        <TypographicHeroMeta />
      </TypographicHeroMasthead>
      <TypographicHeroIntro />
    </TypographicHero>
  );
}
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import { TypographicHero, TypographicHeroHeader, TypographicHeroContent, TypographicHeroTitle, TypographicHeroMasthead, TypographicHeroIntro, TypographicHeroMeta, TypographicHeroBrand, TypographicHeroAction, TypographicHeroDescription } from "@/components/jez-ui/blocks/typographic-hero";
Read the composition guide →

Props & types

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export type TypographicHeroOptions = Pick<
  HeroProps,
  "copy" | "title" | "actionLabel" | "description" | "className" | "href"
>;

export type TypographicHeroProps = Omit<
  React.ComponentProps<"section">,
  keyof TypographicHeroOptions
> &
  TypographicHeroOptions;

TypographicHeroProps

Source

View 3 source files

registry/blocks/typographic-hero.tsx

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"use client";
import * as React from "react";
import { cn } from "../ui/utils";
import { HeroLink, type HeroProps } from "./hero-parts";
export const TypographicHeroCopy = {
  brand: "OTHER® — DESIGN & DIRECTION",
  meta: "OPEN TO GOOD PROBLEMS",
};
export type TypographicHeroOptions = Pick<
  HeroProps,
  "copy" | "title" | "actionLabel" | "description" | "className" | "href"
>;
export type TypographicHeroProps = Omit<
  React.ComponentProps<"section">,
  keyof TypographicHeroOptions
> &
  TypographicHeroOptions;
function useTypographicHeroModel({
  copy = {},
  title,
  actionLabel,
  description,
  className,
  href = "/blocks",
  children,
  ...rootProps
}: TypographicHeroProps) {
  return {
    copy,
    title,
    actionLabel,
    description,
    className,
    href,
    children,
    rootProps,
  };
}
const TypographicHeroCompositionContext = React.createContext<ReturnType<
  typeof useTypographicHeroModel
> | null>(null);
function useTypographicHeroComposition() {
  const context = React.useContext(TypographicHeroCompositionContext);
  if (!context)
    throw new Error("TypographicHero parts must be inside TypographicHero.");
  return context;
}
export function TypographicHero(props: TypographicHeroProps) {
  const model = useTypographicHeroModel(props);
  const { className, rootProps, children } = model;
  return (
    <TypographicHeroCompositionContext.Provider value={model}>
      <section
        {...rootProps}
        className={cn(
          "relative isolate overflow-hidden rounded-xl bg-[#ef582f] text-[#231d18]",
          className,
        )}
      >
        {children !== undefined ? (
          children
        ) : (
          <>
            <TypographicHeroMasthead />
            <TypographicHeroIntro />
          </>
        )}
      </section>
    </TypographicHeroCompositionContext.Provider>
  );
}

export function TypographicHeroHeader({
  className,
  ...props
}: React.ComponentProps<"div">) {
  return (
    <div
      data-slot="typographic-hero-header"
      className={cn(
        "flex items-center justify-between border-b border-black/20 p-7 text-xs font-medium",
        className,
      )}
      {...props}
    />
  );
}
export function TypographicHeroContent({
  className,
  ...props
}: React.ComponentProps<"div">) {
  return (
    <div
      data-slot="typographic-hero-content"
      className={cn("p-7 md:p-12", className)}
      {...props}
    />
  );
}
export function TypographicHeroTitle({
  className,
  ...props
}: React.ComponentProps<"h1">) {
  return (
    <h1
      data-slot="typographic-hero-title"
      className={cn(
        "font-display text-[clamp(4rem,12vw,9rem)] font-bold leading-[.82] tracking-[-.075em]",
        className,
      )}
      {...props}
    />
  );
}

export function TypographicHeroMasthead({
  children,
  ...props
}: Partial<React.ComponentProps<typeof TypographicHeroHeader>> & {
  children?: React.ReactNode;
}) {
  return (
    <TypographicHeroHeader {...props}>
      {children === undefined ? (
        <>
          <TypographicHeroBrand />
          <TypographicHeroMeta />
        </>
      ) : (
        children
      )}
    </TypographicHeroHeader>
  );
}
export function TypographicHeroIntro({
  children,
  ...props
}: Partial<React.ComponentProps<typeof TypographicHeroContent>> & {
  children?: React.ReactNode;
}) {
  const { title } = useTypographicHeroComposition();
  return (
    <TypographicHeroContent {...props}>
      {children === undefined ? (
        <>
          <TypographicHeroTitle>
            {title ?? (
              <>
                GOOD
                <br />
                <span className="block text-right">WEIRD.</span>
                <span className="block">WORK.</span>
              </>
            )}
          </TypographicHeroTitle>
          <div className="mt-10 flex flex-wrap items-end justify-between gap-7">
            <TypographicHeroDescription />
            <TypographicHeroAction />
          </div>
        </>
      ) : (
        children
      )}
    </TypographicHeroContent>
  );
}

export function TypographicHeroMeta({
  children,
  ...props
}: Partial<React.ComponentProps<"span">> & { children?: React.ReactNode }) {
  const { copy } = useTypographicHeroComposition();
  return (
    <span {...props}>
      {children === undefined
        ? (copy.meta ?? "OPEN TO GOOD PROBLEMS")
        : children}
    </span>
  );
}
export function TypographicHeroBrand({
  children,
  ...props
}: Partial<React.ComponentProps<"span">> & { children?: React.ReactNode }) {
  const { copy } = useTypographicHeroComposition();
  return (
    <span {...props}>
      {children === undefined
        ? (copy.brand ?? "OTHER® — DESIGN & DIRECTION")
        : children}
    </span>
  );
}
export function TypographicHeroAction({
  children,
  ...props
}: Partial<React.ComponentProps<typeof HeroLink>> & {
  children?: React.ReactNode;
}) {
  const { actionLabel, href } = useTypographicHeroComposition();
  return (
    <HeroLink href={href} {...props}>
      {children === undefined
        ? (actionLabel ?? "Take a look around")
        : children}
    </HeroLink>
  );
}
export function TypographicHeroDescription({
  children,
  ...props
}: Partial<React.ComponentProps<"p">> & { children?: React.ReactNode }) {
  const { description } = useTypographicHeroComposition();
  return (
    <p
      {...props}
      className={cn("max-w-xs text-sm leading-relaxed", props.className)}
    >
      {children === undefined
        ? (description ??
          "For people with something to say. We turn a point of view into a world you can step inside.")
        : children}
    </p>
  );
}

registry/ui/utils.ts

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import { clsx, type ClassValue } from "clsx";
import { twMerge } from "tailwind-merge";
export function cn(...values: ClassValue[]) {
  return twMerge(clsx(values));
}

registry/blocks/hero-parts.tsx

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"use client";
import * as React from "react";
import { Slot } from "radix-ui";
import { ArrowUpRight } from "lucide-react";
import { cn } from "../ui/utils";
export type HeroCopy = Partial<
  Record<
    | "brand"
    | "meta"
    | "eyebrow"
    | "tagline"
    | "taglineEnd"
    | "caption"
    | "footerNote"
    | "animationName"
    | "playLabel"
    | "pauseLabel"
    | "artworkLabel",
    string
  >
>;
export type HeroProps = {
  copy?: HeroCopy;
  preview?: React.ReactNode;
  artworkText?: string;
  className?: string;
  href?: string;
  title?: React.ReactNode;
  description?: React.ReactNode;
  actionLabel?: React.ReactNode;
  secondaryImageSrc?: string;
  secondaryImageAlt?: string;
  imageSrc?: string;
  imageAlt?: string;
  artwork?: {
    color?: string;
    speed?: number;
    label?: string;
    playLabel?: string;
    pauseLabel?: string;
  };
};
export function HeroLink({
  href = "/blocks",
  asChild,
  children = "Explore the collection",
  className,
  ...props
}: React.ComponentProps<"a"> & {
  asChild?: boolean;
  href?: string;
  children?: React.ReactNode;
  className?: string;
}) {
  const Comp = asChild ? Slot.Root : "a";
  return (
    <Comp
      {...props}
      href={href}
      className={cn(
        "inline-flex items-center gap-3 rounded-full border border-current/30 px-5 py-3 text-sm transition-colors hover:bg-current/10",
        className,
      )}
    >
      {asChild ? (
        children
      ) : (
        <>
          {children}
          <ArrowUpRight size={16} />
        </>
      )}
    </Comp>
  );
}

Dependencies

clsx@2.1.1 · tailwind-merge@3.5.0 · radix-ui@1.6.7 · lucide-react@0.577.0

Accessibility & behaviour

Provide meaningful labels and preserve keyboard focus styles. Check contrast when customising theme colours.

Read the accessibility and performance guide →